"Ambivalent Americanizations" in print

American Studies Leipzig is proud to announce the release of Ambivalent Americanizations: Popular and Consumer Culture in Central and Eastern Europe.

Edited by former and current Institute faculty members Prof. Anne Koenen, Dr. Katja Kanzler, Sebastian M. Herrmann, Zoe Kusmierz, and Leonard Schmieding, the book collects contributions from the 2005 conference Ambivalent Americanizations, including one paper by a then-student Thomas Kolitsch.

Ambivalent Americanizations is 281 pages long, includes 22 images and an alphabetical index and is appearing in the DGfA’s well-known series “American Studies – A Monograph Series” at the Universitätsverlag Winter.

More Information and Availability

Table of Contents:

  • Sebastian M. Herrmann, Leonard Schmieding:
    Ambivalent Americanizations


  • Reinhold Wagnleitner
    Jazz – The Classical Music of Globalization 25
  • Thomas Kolitsch
    The Monotony of the Yeah, Yeah, Yeah – Official Ways of Dealing with Western Popular Music in the GDR
  • Leonard Schmieding
    Of Windmills, Headspins, and Powermoves: Hiphop in the GDR 1983-1989

popular genres

  • Katja Kanzler
    Kansas, Oz, and the Magic Land: A Wizard’s Travels Through the Iron Curtain
  • Nevena Dakovic
    City Foxes / East-West Soap (Belgrade / New York)


  • Nadine Swibenko
    “Because I’m an ‘Ossi’…”: Asserting Identity by Consuming East German Goods
  • Ewa Grzeszczyk
    American Models of Consumption and their Presence in Poland

material culture

  • Sebastian M. Herrmann
    A Plastic Modernity?
  • Anne Koenen
    Superior Taste – Mail Order in the GDR


  • Magdalena Ziólek
    American Smiles on Polish Faces: American Culture in the Discourse of Globalization from the Perspective of the Polish Young Generation
  • Malgorzata Gajda-Laszewska
    Why We Loved What They Told Us to Hate: Miscalculations of the Anti-American Propaganda in the Polish Posters of the Stalinist Period.
  • Zoë A. Kusmierz
    “The glitter of your kitchen pans”: The Kitchen, Home Appliances, and Politics at the American National Exhibition in Moscow, 1959